Miriam Park

Miriam Park is a boutique residential collection in West Ryde, Sydney, where modern architecture sits inside genuinely green surroundings.

The primary logo sets tree rings into the typography, a mark of growth and longevity taken straight from the site’s established trees, and a monogram “M” carries the same ring pattern for smaller applications.

The brochure continues in earthy tones, organic patterns and soft textures, presenting Miriam Park as what the plans promise: homes inside a landscape, not beside one.

Brand identity, logo design and marketing brochure.

A boutique West Ryde collection entered Sydney’s crowded market with architecture and greenery as its twin story, told consistently across the campaign. Clarity like that is what earns a project its shortlist spot.