McKinnon Edition
Category
Description
McKinnon Edition is a refined collection of contemporary residences, seamlessly integrating architectural sophistication with the charm of a connected, vibrant community. Located in one of Melbourne’s most sought-after blue-chip suburbs, it offers a premium living experience with proximity to top schools, parks, and urban conveniences.
The branding was designed to reflect modern luxury and timeless design, with a sleek, typographic logo and a sophisticated visual identity. The monochrome and earthy color palette exudes elegance and understated prestige, aligning with the architectural tone of the residences.
For the brochure, we took an editorial approach, using spacious layouts, refined typography, and immersive imagery to showcase the design, materials, and lifestyle appeal of McKinnon Edition. The structure allows for a seamless storytelling experience, guiding potential buyers through the premium features of the development.
Through a meticulously crafted brand system, McKinnon Edition stands as a statement of refined living, thoughtful design, and an elevated residential experience.
