Huntingfield Place
Category
Description
Huntingfield Place is a boutique development of architecturally designed townhomes in Ivanhoe, set in an established, leafy neighbourhood.
The identity is built around a floral emblem, a symbol of growth and the area’s natural character, set in a bold contrast of orange and green. The combination is carried through all printed materials, from brochures to stationery.
The brochure uses editorial layouts with organic patterns, immersive imagery and refined typography, presenting the townhomes the way the suburb presents itself: warm, green and quietly confident.
Deliverables
Brand identity, marketing brochure and stationery.
Outcome
The campaign positioned architecturally designed townhomes inside Ivanhoe’s established leafy setting, which is precisely what its buyers were shopping for. The collateral let the location and architecture sell each other.

