A Brand Inspired by Nature and Serenity

Nestled along the tranquil shores of Greenvale Reservoir, The Lakeside is a meticulously planned residential community that harmonizes modern living with natural beauty. The development is surrounded by lush parklands, expansive water views, and a peaceful environment, offering a premium lifestyle just 25km from Melbourne’s CBD.

The branding draws direct inspiration from Greenvale Reservoir, with the logo shape mirroring the lake’s contours, creating an identity that feels both organic and sophisticated. The color palette blends deep lake blues and lush greens, symbolizing the balance between water and land, reinforcing the project’s connection to nature.

The brochure design follows an elegant and immersive editorial style, utilizing spacious layouts, high-impact imagery, and refined typography to evoke a sense of tranquility and premium quality. The design approach ensures a seamless narrative, guiding potential homeowners through the beauty and exclusivity of The Lakeside.

Through thoughtful brand execution and a nature-driven design philosophy, The Lakeside presents itself as more than a residential offering—it’s a sanctuary for modern living.