Austin Lara Superlot
Category
Description
A Modern Residential Vision
Austin Lara is a master-planned Superlot community of 46 townhouses in Melbourne’s west, combining contemporary architecture, premium finishes and green space.
The identity balances geometric precision with warm natural tones, mirroring the architectural language of the residences themselves.
The brochure was designed as a tactile object: its cover concept mirrors the development’s structural identity, and inside, spacious layouts and immersive renders let buyers walk the lifestyle before it is built.
Deliverables
Brand identity and marketing brochure.
Outcome
A 46-townhouse Superlot community launched with naming, brand and brochure working as one system. Sales teams in Melbourne’s west had premium collateral from day one, and the masterplan’s green credentials stayed front and centre.

